The Trials and Tribulations of a Ghostwriter
As a ghostwriter, I have to work to the style guide presented, which can be the
Chicago manual, AP or the client’s own bespoke guide. Usually, there are strict requirements
on where to place keywords and links, the number of keywords, and where to
source images from. Sometimes, this can be quite restricting, especially if
there is no leeway, and can lead to awkward wording.
I have written content for many satisfied customers on a variety of subjects, including outdoor leisure, ICT, architecture, travel, and many “how-to” guides. Some of these have been informative, some casual, depending on the audience. The key is to do the research thoroughly and write in a style that engages the reader.
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